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Monday, April 3 • 1:30pm - 1:45pm
S015-02 - Library News Hubs: Centralized Marketing for Decentralized Outreach

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Library users occupy a variety of online spaces, but how can your marketing reach them all? This presentation details the ways the University of Missouri Libraries have streamlined communications platforms and workflows. Topics include organizing sites, building team structures, standardizing direct emails, automating social media and assessing online outreach.
Speakers
avatar for Grace Atkins

Grace Atkins

Outreach & Open Education Librarian, University of Missouri- Columbia
avatar for Kelli Hansen

Kelli Hansen

Special Collections Librarian, University of Missouri Libraries
I'm interested in outreach, social media, and all things digital. I post for my library at @MUSpecColl on Twitter and muspeccoll.tumblr.com. You can also find me on Twitter @BiblioKelli.

Monday April 3, 2017 1:30pm - 1:45pm CDT
Room 203
  5. User Experience & Promotion

Attendees (59)